Wednesday, February 21, 2024

Vitality ends GB and England Hockey sponsorship deal

GB women will be without a shirt sponsor for the FIH Olympic hockey qualifiers after Vitality ended its partnership.

GB and England Hockey had penned a three-year sponsorship deal with Vitality in 2021, which at the time was billed as ‘one of the most significant partnerships in the sport’s history’.

The deal, which ended on Dec 31, was exclusively across the women’s game, which means the Women’s Hockey League will be unbranded for the second half of the season.

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