Monday, June 24, 2024

‘GB hockey shirt still has huge sponsorship appeal in women’s sport’

The GB women’s shirt remains one of the most attractive available properties in women’s sport, according to the former commercial director at England Hockey.

Jonathan Cockroft left Bisham Abbey this summer to join Bowls England as its chief executive after almost a decade in hockey – a period in which saw the international arm grow exponentially following a breakthrough sponsorship deal with Investec and, of course, Rio gold.

Continue reading...

Unlock our ad-free, premium content and get use of our subscriber-only app. Use coupon 3FOR1 to get 3 months for only £1!

Already a subscriber to our website? Login

Total Hockey


Most Popular


Please enter your comment!
Please enter your name here

More from Author

Hockey Pro League: Ruthless Australia men put Great Britain to the sword

London -- No Blake Govers, no bother for Australia. The Kookaburras...

Australia Hockey GK on Kookaburra deal: ‘Pull behind Australian public finally got traction for us’

Some 30 years after Kookaburra Sport originally partnered with Hockey Australia...

Hockey Pro League: Australia men shave Great Britain in physical clash

London -- The shuddering thuds of the backboard sounded the arrival...

- A word from our sponsors -