Tuesday, April 23, 2024

Hockey Social: It’s time clubs put more into Premier Division marketing

In recent weeks, we’ve had the NCAA Championship finals in the US, the domestic finals in Argentina, the Cup denouement in Spain, even the Maltese cup final. Videos on social media highlighted great attendance and passion at all of these events.

Meanwhile, the first half of the English top flight has been completed. The men’s and women’s Premier Division meanders on without any acknowledgement or a story of note in the UK national media (even after GB women winning another Olympic medal).

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